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Search Marketing Strategists in New Jersey

Search marketing strategists develop and execute tactics to increase visibility of content, products, or services on search engines and internet-enabled platforms. They analyze search query behavior, user intent, and data to optimize marketing efforts In New Jersey the median pay is $88,190 a year, 12% above the national median of $78,760.

$88,190median pay in New Jersey, per year
$68,150–$113,480middle half earn
22,990employed in New Jersey
$78,760U.S. median, for comparison
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What it takes

Preparation: Considerable preparation (most need a bachelor’s degree and several years of experience). Most hold an associate degree.

Skills that matter most

Reading ComprehensionComplex Problem SolvingActive ListeningCritical ThinkingActive LearningJudgment and Decision MakingSpeakingWriting

Knowledge areas

Sales and MarketingComputers and ElectronicsEnglish LanguageCommunications and MediaMathematics (knowledge)Customer and Personal Service

Full profile, interests that fit, certifications and training: Search Marketing Strategists.

Licenses and training in New Jersey

Search Marketing Strategists pay in other states

Related occupations

Are you suited for this?
Four short assessments and your background, scored against search marketing strategists and 13,000 other careers — with the reasons. Free.
Find out in 15 minutes See openings

O*NET-SOC 13-1161.01. Pay: BLS Occupational Employment and Wage Statistics, May 2025, New Jersey, annual.