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Search Marketing Strategists in Arizona

Search marketing strategists develop and execute tactics to increase visibility of content, products, or services on search engines and internet-enabled platforms. They analyze search query behavior, user intent, and data to optimize marketing efforts In Arizona the median pay is $71,940 a year, 9% below the national median of $78,760.

$71,940median pay in Arizona, per year
$49,980–$97,800middle half earn
15,850employed in Arizona
$78,760U.S. median, for comparison
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What it takes

Preparation: Considerable preparation (most need a bachelor’s degree and several years of experience). Most hold an associate degree.

Skills that matter most

Reading ComprehensionComplex Problem SolvingActive ListeningCritical ThinkingActive LearningJudgment and Decision MakingSpeakingWriting

Knowledge areas

Sales and MarketingComputers and ElectronicsEnglish LanguageCommunications and MediaMathematics (knowledge)Customer and Personal Service

Full profile, interests that fit, certifications and training: Search Marketing Strategists.

Licenses and training in Arizona

Search Marketing Strategists pay in other states

Related occupations

Are you suited for this?
Four short assessments and your background, scored against search marketing strategists and 13,000 other careers — with the reasons. Free.
Find out in 15 minutes See openings

O*NET-SOC 13-1161.01. Pay: BLS Occupational Employment and Wage Statistics, May 2025, Arizona, annual.