Careers · Search Marketing Strategists · Michigan
Search Marketing Strategists in Michigan
Search marketing strategists develop and execute tactics to increase visibility of content, products, or services on search engines and internet-enabled platforms. They analyze search query behavior, user intent, and data to optimize marketing efforts In Michigan the median pay is $66,780 a year, 15% below the national median of $78,760.
$66,780median pay in Michigan, per year
$49,990–$97,820middle half earn
24,220employed in Michigan
$78,760U.S. median, for comparison
Are you suited for this?
Four short assessments and your background, scored against search marketing strategists and 13,000 other careers — with the reasons. Free.
Four short assessments and your background, scored against search marketing strategists and 13,000 other careers — with the reasons. Free.
What it takes
Preparation: Considerable preparation (most need a bachelor’s degree and several years of experience). Most hold an associate degree.
Skills that matter most
Reading ComprehensionComplex Problem SolvingActive ListeningCritical ThinkingActive LearningJudgment and Decision MakingSpeakingWriting
Knowledge areas
Sales and MarketingComputers and ElectronicsEnglish LanguageCommunications and MediaMathematics (knowledge)Customer and Personal Service
Full profile, interests that fit, certifications and training: Search Marketing Strategists.
Licenses and training in Michigan
Search Marketing Strategists pay in other states
Massachusetts · $101,810Delaware · $101,270New York · $98,580District of Columbia · $98,090Washington · $95,120California · $94,700Colorado · $93,050New Jersey · $88,190Minnesota · $87,510Rhode Island · $86,240
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Are you suited for this?
Four short assessments and your background, scored against search marketing strategists and 13,000 other careers — with the reasons. Free.
Four short assessments and your background, scored against search marketing strategists and 13,000 other careers — with the reasons. Free.
O*NET-SOC 13-1161.01. Pay: BLS Occupational Employment and Wage Statistics, May 2025, Michigan, annual.